CITY OF ANGELS

PRODUCT CAMPAIGN

City of Angels was a campaign for a new product launch and was shot in Los Angels. For this, my team and I organised 5 production days and shot 5 different campaigns. On one of these days, we wanted to capture the essence of the "City of Angels" and show strong and confident women on a dynamic girls' trip. We incorporated a retro aesthetic into the images to emphasise the coolness of both the product and the spirited women, creating a visual narrative that celebrates the synergy of style and confidence.